Category: General

Can Your (Future) Clients Find You Online?

The Baby Boomer Generation, those born between 1946 and 1964, represents the single largest group of individuals that will transition from the workforce to retirement, happening from 2011 to 2029. Doing the math, it works out to approximately 10,000 per day or, even more granular, one every 8 seconds. They control over 70% of disposable […]

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Clients losing Medicare Cost or MA coverage? Enrollment opportunity doesn’t end today!

Agents in Minnesota have had a particularly busy AEP this year with over 300,000 Medicare Cost plan members in that state losing their coverage at the end of this month. In other areas of the county, smaller pockets of Medicare beneficiaries are also losing coverage as some Medicare Advantage and Cost plans are not renewing […]

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Health Insurance Reforms like Wisconsin’s HIRSP Offer a Way Forward

Today the state of Wisconsin’s Commissioner of Insurance Ted Nickel released the following op-ed titled “Health Insurance Reforms like Wisconsin’s HIRSP Offer Way Forward.” https://oci.wi.gov/Pages/PressReleases/20170517HIRSPOpEd.aspx Commissioner Nickel Op-Ed: Health Insurance Reforms like Wisconsin’s HIRSP Offer Way Forward Date: May 17, 2017 Obamacare is falling apart. One third of US counties have only one health insurer […]

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Pre-Warming Activities

With the Annual Enrollment Period (AEP) right around the corner, it’s a good time for a review of the CMS rules regarding the marketing of the upcoming year’s plans. CMS does not allow the marketing of 2018 products prior to October 1st, when AEP marketing officially begins. Even with those restrictions, there are things you […]

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Hospital Indemnity and Critical Illness Plans at Risk

Federal regulators recently announced they are considering a ban on the sale of Hospital Indemnity and Critical Illness policies. The “Tri-Agency” Team – the Internal Revenue Service, the Employee Benefits Security Administration and the U.S. Department of Health and Human Services – has included this proposal in a new batch of draft regulations that also […]

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Why A Brand?

“I’m a small business, so why do I need a brand?” Business and marketing experts urge small business owners to “brand” their businesses with a logo and a set of consistent marketing materials. You may not be convinced that you need a brand as an independent insurance agent, but let’s look at branding in a […]

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